|Reading The Comments|
Joseph M. Reagle, Jr.
$15.39 Kindle Version
As a reviewer/blogger, I was really excited to read this book. I thought it was great that someone decided to focus on the comments that shape and influence numerous types of websites, as well as the effect they have on the people who use those sites. However, I think Reagle missed his opportunity to truly explore new ground and, instead, wrote one anecdote after another. Considering the controversy over Amazon reviews in particular, I'm surprised at how little he covered the sociological aspects of this new culture that has developed as the internet has evolved.
A lot of the information provided seems like unnecessary filler, such as details about products for sale, instead of spotlighting the different types of reviewers and other online commentators. As a result, the insight that Reagle provides loses its impact on the reader. The most enlightening section is Chapter 3, which discusses the various forms of manipulation that occurs through reviews, comments, likes, etc. I wish the rest of the book had been more like that chapter.
In any case, if you are a reviewer, blogger or someone who relies on the internet to make a living, I recommend reading this book - it's entertaining, if not informative.